Carnival Cruise Lines and Live Nation Entertainment Announce Innovative Marketing Alliance Partnership Extends Carnival’s “Didja Ever” Campaign with Concert Series Sponsorships, Exclusive Artist Access, In-Venue Experiences, and Offline and Online Media Integration Carnival Cruise Lines, a unit of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), and Live Nation Entertainment, Inc. (NYSE: LYV) today announced a wide-ranging national marketing alliance that will “Rock the Deck” for concert-goers across the country starting this spring. An exciting addition to Carnival Cruise Lines’ “Hey America, Didja Ever” campaign, Carnival will reach fun-loving music fans before, during and after live shows through Live Nation’s multi-channel distribution platform, VIP priority seating, in-venue visibility, fan interaction and exclusive artist access. The innovative program signifies Live Nation’s…
Carnival Breeze to Debut in June 2012 with 12-Day Europe Cruises Then Reposition to Miami for Year-Round Six-, Eight-Day Caribbean Voyages
CARNIVAL BREEZE TO DEBUT IN JUNE 2012 WITH 12-DAY EUROPE CRUISES THEN REPOSITION TO MIAMI FOR YEAR-ROUND SIX-, EIGHT-DAY CARIBBEAN VOYAGES New 130,000-ton Fun Ship to Introduce Vibrant Tropical Décor, Innovative Facilities and Features Carnival Cruise Lines’ newest ship, the 130,000-ton Carnival Breeze, will enter service in June 2012 debuting with a summer schedule of 12-day Mediterranean voyages before repositioning to Miami in November for year-round six- and eight-day Caribbean departures.
Innovative Social Media Event Chronicles Launch of New Carnival Magic with Series of Facebook Videos on May 1
INNOVATIVE SOCIAL MEDIA EVENT CHRONICLES LAUNCH OF NEW CARNIVAL MAGIC WITH SERIES OF FACEBOOK VIDEOS ON MAY 1 Series of 11 videos to feature exclusive footage of naming ceremony, new amenities, interviews with top executives and more In an unprecedented social media event, Carnival Cruise Lines is inviting Facebook fans (www.facebook.com/carnival) to experience the excitement of Carnival Magic’s May 1 launch from Venice, Italy, with a series of videos that showcase the ship’s inaugural activities along with its many unique features and innovations.
CARNIVAL CRUISE LINES TAKES DELIVERY OF NEW 130,000-TON CARNIVAL MAGIC New 3,690-Passenger Vessel is 100th Cruise Ship in Carnival Corporation & plc’s Fleet Carnival Cruise Lines, a brand of global cruise operator Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), today accepted delivery of the corporation’s 100th ship, the Carnival Magic, in ceremonies at the Fincantieri shipyard in Monfalcone, Italy, where the vessel was built. In recognition of this achievement, on April 29 all guests sailing aboard Carnival Corporation & plc’s 100 ships will enjoy a complimentary champagne toast at dinner to commemorate this historic and unprecedented milestone. All told, more than 227,000 guests across the company’s 10 cruise brands will participate in the toast, believed to be the largest celebration…
FIFTH ANNUAL ‘JOHN HEALD BLOGGERS CRUISE’ TO BE HELD ABOARD CARNIVAL MAGIC IN MARCH 2012 Seven-Day Voyage from Galveston to Feature Variety of Fun Events and Activities Hosted by Popular Senior Cruise Director The new 3,690-passenger Carnival Magic has been selected as the venue for the fifth annual “John Heald Bloggers Cruise,” which brings together fans of the senior cruise director’s blog (www.johnhealdsblog.com) for a week full of fun activities, exclusive giveaways and unforgettable memories. The seven-day western Caribbean voyage will sail round-trip from Galveston, Texas, March 4-11, 2012, visiting Montego Bay, Jamaica; George Town, Grand Cayman; and Cozumel, Mexico. The Bloggers Cruise brings together hundreds of readers of the popular on-line site — which has attracted nearly 10 million…
Port Canaveral has once again earned top honors in the company’s annual guest comment card survey, which ranks embarkation personnel from the lines’ 11 year-round homeports in a variety of service- and process-related categories. This marks the sixth time that Carnival’s Port Canaveral team has earned the award in the past 13 years.
Former St. Jude Children’s Research Hospital Patient, Now St. Jude Ambassador, to Serve as Godmother to New Carnival Magic
FORMER ST. JUDE CHILDREN’S RESEARCH HOSPITAL PATIENT, NOW ST. JUDE AMBASSADOR, TO SERVE AS GODMOTHER TO NEW CARNIVAL MAGIC Lindsey Wilkerson to Officially Name Carnival’s Newest ‘Fun Ship’ During Ceremony in Venice May 1 Lindsey Wilkerson – whose inspirational story has taken her from a patient at St. Jude Children’s Research Hospital® to an employee within the organization and ambassador helping share its message of hope and inspiration – has been named godmother of the new Carnival Magic.
CARNIVAL CRUISE LINES HOSTS FIRST-EVER WEDDING AT CHARLESTON’S ANNUAL 10K COOPER RIVER BRIDGE RUN History-making event raises $10,000 for children’s hospital Carnival Cruise Lines hosted a first-ever post-race wedding ceremony at the 2011 Cooper River Bridge Run this weekend, the culminating event in the Race to the Altar contest and fundraiser which resulted in a $10,000 donation to the Medical University of South Carolina (MUSC) Children’s Hospital. Carnival’s Race to the Altar contest was part of the line’s sponsorship of the annual 10K run, which is the third largest 10K race in the U.S. Following a nationwide search, Carnival selected Andy Cook and Tina Berwanger as the winning couple based on their inspiring personal story. Immediately following the 10K run, which…
LOURDES M. PINEDA-GARCIA NAMED VICE PRESIDENT AND CONTROLLER AT CARNIVAL CRUISE LINES Lourdes M. Pineda-Garcia, a 12-year veteran of the cruise industry, has been named vice president and controller at Miami-based Carnival Cruise Lines, the world’s largest cruise operator. Pineda-Garcia has been the acting controller for Carnival Cruise Lines since mid-January.
Carnival Cruise Lines Launches ‘Build a Ship’ Contest to Benefit St. Jude Children’s Research Hospital
CARNIVAL CRUISE LINES LAUNCHES ‘BUILD A SHIP’ CONTEST TO BENEFIT ST. JUDE CHILDREN’S RESEARCH HOSPITAL Starting today, kids and big kids at heart can put their artistic skills to good use and build a ship for a good cause. Carnival Cruise Lines is launching a “Build a Ship” contest that invites anyone 13 years or older to build a model Carnival ship out of everyday items and submit a photo of it to win a free Carnival cruise. The contest, which benefits St. Jude Children’s Research Hospital®, is the latest in a series of contests and other activities in anticipation of the May 1, 2011 launch of the line’s newest ship, Carnival Magic.