University of Florida and Carnival Cruise Line Study Finds Shift in Travelers’ Priorities for This Summer
Americans Caring More About the “With” Rather than “Where” When Planning Vacations In a social listening study of 21.3 million online uses of key travel terms, the University of Florida’s Agency at UF in partnership with Carnival Cruise Line found travelers are now caring more about who they travel with, as opposed to the where they go when planning their vacations. This is evidenced by the fact that about one in five mentions of summer vacation include a reference to… Read Full Story
